The only luxury learning experience for Credit Union executives.

DETAILS COMING SOON!

MAY 1-2, 2023 | MIAMI, FL

Venetian Lady Yacht chartered on Biscayne Bay

You don’t want to miss the 2nd annual CU On The Water Experience! 2023 details coming soon, but in the meantime, check out the 2022 conference review.

EXCLUSIVE CONTENT

We’ve carefully crafted an incredible lineup of presenters who are prepared to arm you with new strategies, motivation, insights and know-how to take your Credit Union to the next level.

IMMERSIVE LEARNING

Registration is open to the first 50 attendees only, so get ready for the most immersive networking opportunities and learning the industry has ever seen — all while on a yacht.

VIP TREATMENT

A luxury experience from beginning to end. Chartered yacht, meals, VIP excursion curated exclusively for unwinding and executive networking, personal VIP concierge – all included.

2022 LOCATION

Located directly on Miami’s Biscayne Bay

InterContinental Miami

Room rates starting at $269/night

Attendees will luxuriate on the Venetian Lady Yacht by day and relax at the InterContinental Hotel by night.

2022 AGENDA (2023 coming soon!)

We’ve crafted an incredible lineup of presenters from brands like AdWorthy, Faraday, Pepsi, Google, and more who are prepared to arm you with new tools, strategies and motivation to take your Credit Union to new heights.

Designing a Roadmap to Digital Transformation

10 AM – 11 AM | Scott Ellis, Adworthy

Are you fully harnessing the power of your MarTech stack? The future of banking is digital, and in this session we’ll review the crucial elements to designing an actionable roadmap to digital transformation, including reputation management.


Translating Your Brand into Revenue Growth

11 AM – 12 PM | Hilary Reed & Kelly Hellickson, EmpowerFi

It’s no secret that strong brands generate interest, attract new business, and strengthen your position in the community. In this session we’ll discuss how building a powerful brand can be the key factor to achieving revenue growth and which channels can be best monotized to drive the bottom line.


How Credit  Unions Can Rise Above Commoditization

1 PM – 2 PM | Michelle McAlister, PepsiCo

In a time where consumers are more skeptical, better educated, and more resourceful than ever before, the relationships that they have with brands have evolved. Having a brand that allows consumers to see themselves as the main character in the story you tell is critical to fulfilling the role that consumers are leaning on you to satisfy; being a trusted partner in navigating their world. In this session we will focus on that very role, why brand is so important to initiating and maintaining that relationship, and how it can be the guide-path to rising above commoditization.

Q&A With Google: A Culture of Innovation and Trends

10 AM – 11 AM | Loren Hudziak, Google

Google is often known as much for innovation as itis for search, but this notion goes well beyond bringing new products to consumers or developing advanced features. At Google, the culture of innovation permeates every initiative.This Q&A discussion with Loren will reveal how, at Google, innovation constitutes a holistic environment and how to challenge conventional approaches to solving problems. We’ll also discuss some of the innovative things the Cloud, Machine Learning, and endpoint computing have to offer.


A Humanized Approach to Corporate Culture

11 AM – 12 PM | Kathryn Davis, Valley First Credit Union

Human-centric is more than just a buzzword.It’s about keeping what really matters at the forefront of your vision — people. This session will explain how a $500 million Credit Union CEO is transforming her organization by leveraging staff individuality and taking a human-centric approach to culture.


Powering Multi-Channel Growth Using AI and Automation

1 PM – 2 PM| Cory Albert, Faraday and
Amy McGraw, Tropical Financial

In a time where consumers are more skeptical, better educated, and more resourceful than ever before, the relationships that they have with brands have evolved. Having a brand that allows consumers to see themselves as the main character in the story you tell is critical to fulfilling the role that consumers are leaning on you to satisfy; being a trusted partner in navigating their world. In this session we will focus on that very role, why brand is so important to initiating and maintaining that relationship, and how it can be the guide-path to rising above commoditization.

Download the complete

2022 CU On The Water Guide

2022 SPEAKERS (2023 coming soon!)

CU On The Water Speakers

SCOTT ELLIS | Adworthy

Michelle McAlister | PepsiCo

LOREN HUDZIAK | GOOGLE

amy mcgraw | tropical financial

KATHRYN DAVIS | VALLEY FIRST cu

CORY ALBERT | FARADAY

hilary reed | EmpowerFi

Kelly Hellickson | EmpowerFi

VIP experience

CU On the Water registration includes breakfast, lunch and dinner throughout your trip, a complimentary VIP excursion curated exclusively for relaxation, unwinding and peer-to-peer networking, as well as access to a personal VIP concierge to assist with travel arrangements and entertainment.

We’ve collaborated with local guides and industry partners to provide each attendee with a unique and cultured Miami experience. You’ll experience a taste of local food, music and entertainment, representative of the diverse and multicultural Miami region. 

Sponsorship Opportunities

Maximize your exposure and be recognized as a leader in the Credit Union industry.

As a CU On The Water sponsor, you’ll have exclusive access to credit union executives in an intimate learning environment like no other. Building relationships has never been easier. Connect with attendees away from the hustle and bustle of sessions by contributing toward and attending various excursions outside of conference hours, or sit next to CEO’s and executives throughout the day in a more immersive environment.

Sponsorship Opportunities

Sponsorship opportunities are open by invitation only to EmpowerFi™ partners through October 31, 2021.
Remaining opportunities will open to other sponsors from November 1 – Dec 31, 2021.

BRONZE sponsor

$5,000

  • Sponsor one lunch (with signage) or provide gift item for attendees
  • Company name on website
  • 1 discounted registration ($2,000)

Sponsorship opportunites are on a first-come, first-served basis.

SILVER sponsor

$7,500

  • Sponsor one lunch (with signage) or provide gift item for attendees
  • Company name and link on website
  • Attendee roster
  • 1 registration w/complimentary excursion ($4,995 value)

Sponsorship opportunites are on a first-come, first-served basis.

GOLD sponsor

$10,000

  • Sponsor happy hour event (with signage and 1 min recognition) or 1 excursion (golf, catamaran or tour)
  • Company logo and link on website
  • Receive mention & logo in 1 email blast to prospects
  • Receive mention & logo in 1 email blast to attendees
  • Attendee roster
  • 1 registration w/complimentary excursion ($4,995 value)

Sponsorship opportunites are on a first-come, first-served basis.

platinum sponsor

$12,500

  • Sponsor live music event (with signage and 1 min recognition)
  • Sponsor 1 excursion (golf, catamaran or tour)
  • Company logo and link on website
  • Receive mention & logo in 1 email blast to prospects
  • Receive mention & logo in 2 email blasts to attendees
  • Attendee roster
  • 2 registrations w/complimentary excursions ($9,990 value)

Sponsorship opportunites are on a first-come, first-served basis.

All attending sponsors are active conference attendees and can network, engage and communicate with attendees at every turn, including during sessions, happy hour events, evening dinners, and excursions. The opportunities are endless, and extend beyond the boundaries of standard conference sponsorships.

Add-On Sponsorship Opportunities

excursion sponsor

Must already be silver, gold or platinum sponsor to qualify. 

$1,500

Be the company who’s responsible for the fun! Name and logo on the excursion section of the website, logo on excursion email, 1-minute pre-excursion announcement, and 1 complimentary excursion registration per sponsorship.

For more information or to become a sponsor, please contact Kelly Hellickson at kelly@empowerfi.org or 608-219-3535.